Treat your shoppers with the same respect you give your consumers

At the heart of Channel 5 is this very simple principle that we live by daily.

Marketing teams and agencies alike have traditionally focused on consumers – how they use products and how they feel about them. Channel 5 was established in 2003, when joint Managing Directors Wayne Dagg and Michael Cromer saw the opportunity for a marketing agency which better understood shoppers and how they interact with brands.

With extensive supplier side experience, and a deep understanding of both the shopper and retail environment, Channel 5 can help you with creative solutions to motivate shoppers to become buyers of your brand.